You are browsing the archive for General | The Bonita Springs - Estero, Florida Chapter of The Women's Council of REALTORS.

A Better Way to Use QR Codes

I feel like QR codes are kind of in limbo in our industry. Some consumers are using them, some aren’t. Some agents and brokers have adopted them and some haven’t. I got this idea from a similar application in the restaurant industry. What if instead of a consumer snapping a QR code to get more [...]

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Video: A Game-Changer for Online Marketing in Real Estate

The medium of video has become a dominating force on the Web since its advent in 2005. Just six years ago, YouTube changed the face of Internet marketing as we know it, persuading industries to adapt to a powerful tool that could help them grow their businesses. By knowing and understanding the effectiveness of video [...]

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Roadmap to Success

By Tom Tognoli Last week I spoke to a group of about 70 mortgage bankers with Western Bancorp on what I would do if I were them to increase their business and be more successful at what they do. I went over a list of activities I would do if I were them, but first [...]

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Should You Post Your Listings On Facebook?

By Katherine Tarbox, Senior Editor, REALTOR® Magazine There’s been a lot of debate since the dawn of social media about best practices for selling on these platforms. When it first became widespread, a lot of practitioners started putting any and all listings on Facebook and may have even seen some success from that approach. But [...]

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Get Your Professional Business Portrait Taken Friday

Here is your opportunity to get your professional portrait taken or updated! At the February Business Luncheon (February 11, 2011), David Michael DiMartino will be available before 11:30 a.m. and after 1 p.m. to take your professional portrait! PLEASE CONTACT DAVID DIRECTLY TO SCHEDULE YOUR SESSION! Home: 239-947-0746 Cell: 239-913-7097 Price: $125.00 Plus Tax This package is [...]

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Help Out a Fellow WCR Member … Become a Donor

One of our own members, Nancy Martin, is in need of a bone marrow transplant.  Nancy has a very serious blood disease called Primary Myelofibrosis and it is very aggressive.  It is not leukemia but just as acute and a donor must be found!  If you would like to find out more about helping Nancy or [...]

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Video: Is Real Estate Still a Good Investment?

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How to Improve Your Listing Presentation

No matter how many listing presentations you’ve made in your career, preparation remains the key to winning clients’ confidence and business. ” You cannot wing it,” says Matthew Ferrara, CEO of The Learning Network. “You wouldn’t put a play on Broadway without rehearsing. You wouldn’t send soldiers to war without boot camp. There are people [...]

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Introducing the Bonita Springs-Estero Chapter’s 2011 Board

The Bonita Springs-Estero Chapter of Women’s Council of REALTORS® (WCR) installed its 2011 officers on Friday, December 12 at The Club at Grandezza.                 2011 Officers are as follows: President Heather Wightman, John R. Wood REALTORS President-Elect Judith Gietzen, Amerivest Realty Treasurer Karen Boring, PNC Mortgage VP of [...]

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Standing Out is as Easy as 1, 2, 3

It’s the question most real estate professionals ask: “How can I stand out above my competition?” Believe it or not, grabbing the attention of potential clients is not difficult and will not cost you thousands of dollars. Buyers and sellers today are sharp, savvy and technologically advanced, so you’ve got to speak their language. You [...]

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